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Importance of Cyber-security in Digital Marketing
Importance of Cyber-security in Digital Marketing Cyber-security in Digital Marketing The increasing importance of cyber-security in digital marketing should not be ignored. Nowadays, technology has become a huge part of our life. It interfered with many aspects of our lives including business. In the field of digital marketing, one might face several difficulties and problems.…
Read MoreInbound Marketing for E-commerce – Everything that You Need to Know
Inbound Marketing for E-commerce – Everything that You Need to Know Inbound Marketing for E-commerce In the current era of highly competitive digital marketing, due to the presence of countless brands, e-commerce stores find it difficult to appeal to the senses of their prospects and convert them into their customers. These prospects are overwhelmed with…
Read MoreWhy Email Marketing Can Still Transform Your Business’s Fortunes?
Why Email Marketing Can Still Transform Your Business’s Fortunes? Why Use Email Marketing? Email marketing refers to the act of sending a commercial message, mainly to the subscribers of your website, through email. If you are reading this article, it is quite possible that you have heard someone saying that Email Marketing is dead and…
Read MoreWhy Backlinking is Decisive for Your Business?
Why Backlinking is Decisive for Your Business? What is Backlinking? Backlinking refers to the process whereby you link another website, web page, or web directory to your website via a hyperlink. Backlinks are how the users are able to find the related content to their search queries. Without the backlinks, the internet would be an…
Read MoreIs Investing in PPC Marketing Worthwhile?
Is Investing in PPC Marketing Worthwhile? How PPC Marketing Works? Pay-Per-Click (PPC) is essentially an online advertising tool that businesses use to drive traffic to their websites. Every time a user clicks on one of the online ads, the advertiser is charged a certain amount by the publisher. The PPC ads are paid search ads…
Read MoreRedesigning A Website
Redesigning A Website Planning a Website Redesign? Redesigning a website may at first seem a daunting task, however, it is sometimes absolutely necessary. The process of website redesigning essentially corresponds to a website’s renewal. This involves updating content, refreshing layouts, and tweaking navigation to bring about an improved conversion rate as well as site performance.…
Read MoreHow Can Twitter Help Your Business?
How Can Twitter Help Your Business? Social Media Marketing On Twitter So just how can Twitter help your business and become integral to your social media marketing strategy? In our generation, technology is getting involved in our lives more every day. It is now a necessity that is participating in all aspects of our lives,…
Read MoreThe Ecommerce Boom
The Ecommerce Boom What is E-commerce? Short for Electronic Commerce, e-commerce, essentially refers to any form of buying or selling of products over the internet. Due to the fact that it offers the convenience of shopping from your place of comfort, e-commerce has been expanding rapidly over the last few years. On top of that,…
Read MoreVideo Content Marketing and SEO
Video Content Marketing and SEO Amplifying Your SEO With Video Content It is a well known fact that the digital world is constantly evolving and expanding in ways that are hard to predict. For businesses, this means that if you don’t keep up with the times, it’s very easy to fall behind. Using video content…
Read MoreHow to Link a Website to Amazon
How to Link a Website to Amazon Amazon Selling One might ask, how did Amazon achieve all of that success that it became one of the top online markets? Well, the answer is that Amazon gave the best customer experience. Whether through their simplified web design or their low prices, Amazon accomplished an enormous victory.…
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